The book includes several examples on especially succesful e-books and average e-books, their development in time, and effects of pricing, serialization. It's a practicle and thoughtful read, and also giving some perspective, like this advice from the first chapter: "Eighty percent of your book's success will be determined by the quality of your book. The other 20 percent is distribution, marketing and luck. If you remember nothing else from this book, remember this: The very most important marketing you can do is to write a great book that markets itself on the wings of reader word-of-mouth."
Here's the offical introduction: "The Secrets to Ebook Publishing Success reveals the best practices of the most commercially successful self-published ebook authors. This ebook is a must-read for every writer, author, publisher and literary agent. Learn over 25 best-practices you can implement today at no cost. These secrets will help you become a more professional, more successful writer and publisher. Share the secrets!"
book page: The Secrets to Ebook Publishing Success
Direct link to PDF: The Secrets to Ebook Publishing Success
Mark Coker is founder of Smashwords, an ebook publishing and distribution platform for indie authors, publishers, literary agents and retailers. His is co-author of Boob Tube, a novel that explores the wild and wacky world of Hollywood celebrity. He also wrote the The 10-Minute PR Checklist.
- a quick guide to book publishing services
- e-book formatting guides (via GalleyCat)
- how to create a book cover